LU’s Little Schoolboy and Menier’s Little Chocolate Girl are icons created by Firmin Bouisset, a pioneer of modern advertising. Come and meet in Castelsarrasin these characters and many others that are part of our collective imagery.
Firmin Bouisset, a pioneer of modern advertising, father of the Petit LU and the Little Chocolate Girl Menier will finally have his Space!
A stone’s throw from Moissac, his birthplace, the Espace Firmîn Bouisset will welcome you from 2021 in Castelsarrasin, near the Canal des Deux Mers.In a small,(…)
Firmin Bouisset, a pioneer of modern advertising, father of the Petit LU and the Little Chocolate Girl Menier will finally have his Space!
A stone’s throw from Moissac, his birthplace, the Espace Firmîn Bouisset will welcome you from 2021 in Castelsarrasin, near the Canal des Deux Mers.In a small, completely restored pink brick mansion, you will enter the playful and familiar world of this painter-poster artist who, in the heart of the Belle Epoque, revolutionized the art of advertising and inscribed his characters in our collective imagery.The petite Menier, the Petit écolier de LU, the Pierrot du chocolat Poulain and so many other icons await you at the “Espace Firmin Bouisset”.
Tourism Pass offer : 4€ instead of 5€
Spoken languages : English, French
Brands & labels
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Opening
From 01/07 to 30/09/2025
Monday to Friday: 9am-12pm / 2pm-6pm.
Saturday: 10am-12pm / 2pm-5:30pm
Sunday: 10am – 5:30pm
From 01/10 to 31/12/2025
Monday to Friday: 9am-12pm / 2pm-5pm.
Closed on weekends.
Exceptional closures on Easter Monday, Ascension Thursday, Whit Monday, May 1 and May 8.
Prices
Full price: 5 €.
Free entry for children under 10.
Pass Tourisme offer €4 instead of €5
Group tours available every day, all year round.
Equipment & services
Air conditioning
Bicycle parking
Car park
Children’s entertainment
Coach access
Exhibition space
Guided group tours on request
Guided individual tours on request
Guided tours
Lift
Parking nearby
See more
Permanent exhibition
Shop
Stroller-accessible
Toilets
Unguided group tours on request
Unguided individual tours available permanently
Firmin Bouisset museum
Firmin Bouisset museum Maison d’Espagne 10 rue du Collège 82100 Castelsarrasin